A development does not sell because it is beautiful. It sells because the right four hundred people knew about it first.
We build the demand in pre-launch, qualify it hard, and hand your sales team buyers who already understand the price.
Most developments start marketing far too late.
By the time the renders are ready and the brokers are briefed, the project needs sales this quarter. So the budget goes to reach, the leads arrive unqualified, and the sales team spends its days explaining the price to people who were never buyers in the first place.
The fix is not a bigger media budget. It is starting the demand earlier, and filtering harder.
From empty plot to sold out.
Build the list before the launch
Geo and interest targeted campaigns across Google, Meta and YouTube, aimed at the buyer profile the project is actually built for: local, diaspora, or US and European second home buyers. The output is a warm registration list, not impressions.
Runs 3 to 6 months before first releaseA page that does the first sales call for you
A dedicated project site built to answer the six questions every serious buyer asks, and to lose the ones who were only curious. Floor plans, pricing bands, financing, timeline, ownership rules for foreign buyers. Every enquiry arrives already informed.
Live at first releaseHand the sales team qualified buyers
Leads scored on budget, timeline and intent, routed to your brokers with the full history attached. Remarketing keeps the undecided warm across the whole cycle, which for property is measured in months, not days.
From first release to sell out
LAMAN
Jan Thiel, Curaçao
Built for projects, not for listings.
Residential developments
Condo, villa and townhouse projects from 20 units up, pre-construction through sell out.
Resort and branded residences
Mixed use projects where the buyer is purchasing a rental return as much as a home.
Commercial and land
Plots, retail units and office space where the buyer pool is small and needs finding, not broadcasting to.
Brokerages with a portfolio
Agencies carrying several projects who need one demand engine feeding all of them.
Eight developments. Most of them sold out from a website.
Across Aruba and Curaçao, from beachfront condominiums to hillside villas, golf resort residences and mixed use hotel developments.
- Gold Coast ArubaGated community, Malmok
- O CondominiumBeachfront condominium, Eagle Beach
- L'Aquila ResidencesCondominium tower, Eagle Beach
- Tuscany ResidenceBoutique resort residences, Noord
- Tierra del SolGolf resort villas and condominiums
- Blue Resort & Hotel107 residences and a 165 room hotel, Bapor Kibrá, Curaçao
- LAMANOceanfront residential, Jan Thiel, Curaçao
- Metro ResidencesLuxury apartments, Willemstad, Curaçao
LAMAN reached 50% sold inside the first year.
A landing page built to qualify rather than collect, with paid search and social running behind it from before the first release. The sales team opened every morning to a fresh list of people who already knew the project, the price band and the timeline.
What we will not claim. We do not close property sales. Nobody who runs advertising does.
We build the landing page and run the campaigns, so your sales team opens every morning to a list of people who already understand the project and the price. What happens in the meeting is theirs. Any agency telling a developer otherwise is selling you their own version of the credit.
The one figure we do own: $157 million of property sold in a single year, through one funnel.
O Condominium
Eagle Beach, Aruba
Gold Coast Aruba
Malmok, Aruba
Tell us about the project.
Send the location, the unit count and the launch date. We will come back with what the demand side should look like and what it costs. No deck required.
whatsapp us+297 732 2642 · Oranjestad, Aruba · Pietermaai, Curaçao
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